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UX Research Training

  • November 2, 2022
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Course Description

UX Research Training

Course Description: User research is at center of all value-generating UX activities. However, user research does not only mean User Testing. Rather, it starts with Field Studies and ends with User Testing. This UX Research Training provides your team with UXR techniques that help you define UX product-service strategy and make smarter design decisions. You will learn how to define user-centered features & functionality as well as how to address desirability & usability design problems and opportunities.

Course Highlights:

  1. Two-sided User Research: Learn “mixed methods,” including user testing and field studies. The techniques you will learn are tried and tested at Experience Dynamics. Learn how we do User Research, understanding when and where to deploy each technique for best impact.

  2. Two-sided User Research UX starts with Field Studies and typically ends with User testing. Learn to prepare for and conduct Rapid Ethnography Field Studies and rapid User testing. 

  3. Findings & Insights: Learn to capture and analyze user data. Learn to present design recommendations for greater buy-in using Storytelling for UX. 

  4. Persona & Journey Mapping: Learn to create Persona and Journey Maps quickly and bypass problems with creating accurate personas and journeys.

Course Format: The course combines hands-on user research, group discussions, and how-to toolkits. Participants will engage in practical exercises that simulate real-world scenarios.  

Agenda
  1. Introducing User Research: Types & Styles (when and where to use).
  2. Preparing for your Field Study.
  3. Conducting your Field Study.
  4. User Testing: preparing and expert tips for moderating tests.
  5. Findings and Reporting: Field studies vs User Testing.
  6. Personas & Journey Maps (Templates)
  7. Test reporting: Types and Styles (Templates)
  8. Q & A
Learning Objectives

By the end of this course, participants will be able to:

  1. Understand User Research: You will learn research techniques pros and cons, when and how to deploy, and ethics.
  2. Deploy Field Studies: Design, prepare, and deploy a Field Study. Learn Ethnography and contextual inquiry interviewing techniques for quality data gathering with users, including users with disabilities and underrepresented user groups for Inclusive Design efforts.
  3. Conduct User Testing: Utilize User Testing knowledge, moderating tests and gaining useful user insights.
  4. Create Persona & Journey maps: Create credible evidence-based Persona and Journey Maps that improve design impact.

Essential Details
  • 15 hours (over 3 days).
  • Online (or in-person).
  • Customized with your interfaces/ challenges.
  • Up to 40 people (online) or 25 in-person.
Who Should Take This Course

This course is for cross-functional teams that specify user requirements, features & functionality and make design decisions.

  • UX team
  • Business Leaders
  • Product Managers
  • Business Analysts

Prerequisite

None

  • Shareable Certificate
    Earn a Certificate upon completion
  • Learn online or request private in-person
    Team trainings for up to 99 people online or 30 in-person.
  • Flexible Schedule
    Split training across 2-3 days.
  • Beginner to Intermediate
    Some familiarity with UX is helpful but not required. Note: No canned learning, real-world case studies.
  • Complete within days or weeks
    Most trainings can be completed within a few days.

What our Students Say

This user research training is excellent- highly recommend it!
Natasha K., Product Manager
Very helpful training, good topic coverage- Frank customized content to our organization, where we were actually doing research with our users. 
Vanessa H., Designer
One of the most valuable classes on UX I have taken yet. This class teaches you how to get close to user needs and bring them back to level-set priorities–from the user’s point of view. 
Tom B., UX Designer

About Your Trainer

Frank Spillers

CEO and Master UX Trainer @ Experience Dynamics

Frank Spillers is the founder of Experience Dynamics, a leading UX consulting firm with Fortune 500 clients around the world. For 25 years, Frank has been an internationally respected speaker, author, UX Leader, and Inclusive Design educator. He is a world expert in improving the design and user experience of products, experiences, and services. He leads consulting projects at Experience Dynamics as well as teaching monthly at his UX Inner Circle and with the Interaction Design Foundation, the largest design school. 

Frank Spillers

Buy this course now

Lifetime Access

Pricing

$399

  • November 2, 2022
  • 8 hours of content
  • Online or in-person private at your office
  • 100 page training manual
  • If online, recording available
  • 100% Satisfaction Guarantee

Request a PO for an on-site private training

Who’s attending our training?

  • Accenture
  • Amazon.com
  • American Airlines
  • American Express
  • Apple
  • AT&T
  • Avid
  • Blue Cross Blue Shield
  • Business Objects
  • Calvin Klein
  • Capital Group Companies
  • Capital One
  • Caterpillar
  • CBRE
  • Chase
  • Chevron
  • Citigroup
  • CNET/CBS
  • Drexel University
  • eBay
  • EMC Corp
  • Fujitsu
  • GE Security
  • Geico Insurance
  • Google
  • Hartford Insurance
  • Healthwise
  • Hilton Hotels
  • Hitachi Consulting
  • Home Depot
  • HP
  • IBM
  • Intel
  • Interaction Design Foundation
  • Intuit
  • John Deere
  • KeyBank
  • Mentor Graphics
  • MetLife
  • Microsoft
  • NaviNet
  • Petsmart
  • Providence Health & Services
  • Sage
  • Seequent
  • State Farm Insurance
  • State of Michigan
  • State of New York
  • Sun Microsystems
  • Sunquest
  • Symantec
  • Toyota
  • Tulalip Tribes
  • US Bank
  • Xerox

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